My Six BHAG’s
Sunday, September 27th, 2009If you’ve ever read “Good to Great” by Jim Collins, you’re familiar with the idea of a “big, hairy, audacious goal,” or “BHAG” for short. So, I’ve devised six such goals for the next year.
(If you’re in the Landmark Team Management and Leadership Program, these are my Team 2 Games in the World. If you don’t know what I’m referring to, check out http://LandmarkEducation.com/)
Here are my BHAG’s:
1. Creating an entrepreneurial household. This will look like a team of 10-20 entrepreneurs moving into a 3,000 – 5,000 square foot home and renovating it to facilitate 24/7 obsession with collective labors of love. I’m thinking this will include an espresso bar downstairs.
2. A creative sales training retreat. This will be based on training people to use their creative faculties to sell their stuff in a new way that they devise. It might look like, for example, selling insurance policies by singing vintage Zeppelin tunes to a ukulele on a street corner in Manhattan with brochures in the ukulele case.
3. A #1 best-selling self-published book. This might be my next book (”Get That Book Out of Your Head” – subtitled “…and onto the shelves”). Or, it might be a book that I work with a client to create. In any case, an idea will be born out into the world this year in a big way. I’m also putting out the intention that either I or the author with whom I work will receive an offer to buy the motion picture rights.
4. A 33% reduction in the number of cars on the road worldwide. Don’t ask me how I’m going to pull this off. I will do it primarily by writing, I think. But part of the plan is to show people the hidden benefits of carpooling (beyond gas/wear and tear savings). I’m referring to the relationships that develop when people spend time together in a car, as opposed to five people making long commutes in five separate cars. This is doable. Just look how many times you see bumper-to-bumper rush hour traffic, with one person in each car. I rest my case.
5. A skill-building video game. This was inspired by “Guitar Hero.” I was thinking, what if somebody made a game like this, which could teach people how to play a real guitar? I’m thinking if I could have my way, I’d make a video game to teach people how to learn foreign languages. But the criteria is that it has to be as addictive and fun as the most mind-numbing shoot-em-up games that people use to rot their brains.
6. Mastery of lucid dreaming. This was inspired by Timothy Ferriss’s blog post, where he discusses how he trained with a professional wrestler in his sleep. I’ve been wanting to do this for years, and haven’t made it a priority. By this time next year, I will be doing it nightly, along with a power team of out-of-the-box thinking entrepreneurs.
If you are interested in being part of any of these things, or know someone who might be, please shoot me an e-mail. Writer at Dave dash (”-”) Baldwin dot c0m.