“God” is a politically incorrect term these days, of course, but that hasn’t been the main thing stopping me from mentioning it in my blog posts. I have no problem offending people; I have several references I can provide that will back my story. Rather, I’ve been somewhat concerned about conveying inaccurate messages about my personal brand. I’ve held back from mentioning God in the context of my business for fear of coming across as someone pushing a religious agenda, or, God forbid, a cult follower.

I have decided that for me to not mention God in my business is equally inauthentic, and conveys an equally inaccurate impression about my personal branding. I won’t go into detail here, but I just want to mention and acknowledge that the spiritual realm has been integral and instrumental in the development of the Introverted Entrepreneur brand, and in my writing.

I should also mention that I have a highly unconventional view of the word “God” and what it means. This is partly because I was an atheist until 2007, right before I became an entrepreneur. The two are not coincidental. Before seeking out God, I didn’t have the guts to go into business for myself. I needed to see proof that it was going to work.

That’s really about it for now.

If you have big plans for where you want your business to go eventually, but you have no clear strategy for getting there, consider that all you need to do is start writing.

This is especially helpful if you’re having a hard time thinking of things to write about.

For example, you might be the owner of an ordinary pizza shop that pays the bills, but has you working 75 hours a week. You’ve got it all mapped out – you want create a new concept of pizza shop.You can picture the distinctive items on the menu, what the place will look like, and what the customers will say about the place. You know that if you had the cash to get this off the ground, it would work, and it could even become a chain of pizza restaurants.

Start writing about the final completion of the idea. Write about what form it will take and what it will look like. Also, begin to speculate about how you might get from here to there, and write about that. You’ll surprise yourself with the ideas you come up with. Also, when you write it out, you’ll find yourself developing a new degree of clarity about the idea itself, and you’ll find yourself talking about it more often. You’ll find other people getting more interested, and you’ll find people wanting to help you.

When you start writing your ideas into existence, great things happen.