I used to make fun of mission statements. I used to say that they were vague, meaningless, and generally pointless. That’s because most of them are. You have to chuckle when you hear things like “Our company is committed to customer satisfaction through quality and excellence!” Whatever that means. But, it occurred to me that it doesn’t have to be that way.

For some time now, I’ve been debating over a number of action plans for different areas of my life and business, and noticing my own wishy-washiness. The problem, I realized, is that I haven’t been clear on exactly what it is I’m committed to.

By “committed,” I don’t mean being committed in a “I’m committed to doing 20 push-ups a day” sort of way. What I mean is being committed to achieving a particular result, without necessarily knowing exactly how it’s going to work. In other words, commitment isn’t an action plan. It’s a way of being.

Here’s another tidbit on this. If you aren’t excited about something, you aren’t committed to it. It’s as simple as that. If someone tells you otherwise, ask yourself how happy they look.

So, here goes:
The Introverted Entrepreneur is committed to empowering individuals to thrive on a labor of love that expresses their individual nature.